Working with media
A Media Relations Handbook for NGOs
by Sarah Silver, Independent Journalist Foundation, media Diversity Institute
Online guides for non-profit organisations
on such topics as public relations, communications, marketing, dealing with media, design, website by Media Trust, UK. Once on their website click on Voluntary or non-for-profit organisation? > Online guides.
Look Out
Campaign to improve reporting of lesbian, gay an bisexual media issues, by Stonewall Cymru
A Media for Diversity: LGBT in the news - a guide for better reporting
Produced by Lithuanian Gay League.
The media can, especially in some countries, play an active part in sustaining social alienation and exclusion of LGBT, be it by utter ignorance or misrepresentation of the issues, or simply by blatant homophobia. This way the media not only constitutes a vehicle for the continuation and even escalation of homophobic and gender-stereotypical attitudes. The way in which the media could be used positively – and educationally – in order to change public opinion, loses out. The European Broadcasting Union recently developed a set of recommendations for broadcasters which emphasise the role public service providers play in promoting diversity. The recommendations include not only eliminating stereotyping and degradation, but also an active strife to make broadcasts mirror the diverse society in which we live. This guide is an initiative along the same lines. It aims to provide journalists and activists alike with an easy tool for better reporting, put in an enlightening context of the need for it.
